![]() ![]() In its simplest terms, color psychology has become a popular area of color theory that assigns emotional and psychological connotations between colors and emotions. You can then choose the look you want to present, both personally and professionally, to get the results you want. Given that 90% of snap judgments are influenced by the psychological effects of color alone, it’s important to know what colors mean and what responses they can elicit. Color can play an important role in conveying information nonverbally, creating certain moods, and even influencing the decisions people make. ![]()
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